VISITORS should find it easier to navigate their way around Wimborne thanks to new signs.

New ‘wayfinding’ signs have been installed around the Dorset town and were officially unveiled by mayor Jeff Hart during a special ribbon-cutting ceremony.

The signs are the culmination of seven years of research and analysis into what was the best way to help people find their way around Wimborne.

In 2017, Wimborne BID commissioned Design JD to carry out a consultation and produce a report on town signage.

The report showed where signs should be, what they should look like, and what they should say, to help people most effectively.

Wimborne mayor Jeff Hart unveils new signs in the town centre

Wimborne BID manager, Tammy Sleet, said: “It’s so satisfying to see the first phase of our new family of signs has been installed in Wimborne, with ten new signs and posts in the town centre and two in Riverside.”

Chair, Fiona Harwood, added: “Businesses feel strongly that signage is important to people being able to find them.

“In today’s world, there are so many visual messages that it’s hard for advertising like A-Boards to cut through.

READ MORE: New signs to help visitors find their way around Wimborne

“These signs are clear with visitor information, business lists and maps that will help pedestrians discover more of the town, and more of our great businesses.”

The project has been funded so far by Wimborne BID, itself financed by town businesses, with the support of Wimborne Minster Town Council and Dorset Council.

All maps and listings will be reviewed six-monthly and changed if details are out of date.

Mayor Jeff Hart with BID chair, Fiona Harwood, and BID manager, Tammy Sleet at Riverside Business Park